by Helge Moser | Jun 25, 2020 | General
PART 3: Personalised interaction: How to drive conversions with captivating promotions With the proliferation of products, consumers need help understanding product availability and relevance to their travel interests and expectations. We cannot expect travellers to...
by Helge Moser | Jun 25, 2020 | General
Part 2: How to redefine your product portfolio and be continuously relevant as demand changes and supply is restricted Availability and supply The Covid-19 lockdown has substantially impacted the availability of products which will for sometime cause a problem for...
by Helge Moser | Jun 25, 2020 | General
The impact of Covid-19 and the lockdown has changed the way we interact with consumers and their expectations in travel as the market reopens hesitantly. Now brands need to directly connect with their audience with the right understanding and empathy. We have seen...
by Helge Moser | Jun 17, 2020 | General
The official German Corona App has been launched. Let’s make use of it. This German Corona App is considered an important component in the tracking and interruption of possible infection chains. But the success of the app depends directly on the greatest possible...
by Helge Moser | Jun 4, 2020 | Events
Positive news from the travel conference sector: ITB Asia will be held either on-site or as a 3-day virtual conference and fair – depending on the further development of the recovery (21.-23.10). As the travel industry navigates itself towards recovery and growth, ITB...
