The Personalisation Blog

Learn more about how intelligent personalisation can be used in travel and catch up on industry news and thoughts in the bd4travel blog.

Catch up on bd4travel news and events in our blog below. Visit our resources page for deeper analysis exploring how AI and our tools can help you grow your travel business. Stay connected by following us on Twitter or sign up to our newsletter.

How personalisation works

How personalisation works

In the travel sector, personalisation allows businesses to significantly enhance the customer’s shopping experience, directly appealing to their search requirements, based on their distinct profile.

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NOWCast versus Forecast: #comebackstronger

NOWCast versus Forecast: #comebackstronger

Why real-time visitor data is key to rebuilding travel Let’s face it, we are seeing substantial changes in consumer travel booking activity. Where we used to see Mondays and Tuesdays as key booking days, this is now spread across the week. Greece usurped Spain as the...

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