The Personalisation BlogFind out how intelligent personalization for travel can be applied within our blog.
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Despite the progress of technology, the human element in digital travel booking is more important than ever before. The need for the travel consultant is officially back – and transcends generations.read more
While several recommender products exist from various solution providers, many are much better suited to retail platforms than travel. But what makes a great recommender-driven personalised experience? Let us break down the four key components we’ve experienced with our travel clients.read more
The travel booking journey is non-linear and complex. Travelers spend upwards of 30 hours on multiple sites before booking. Recommendations are an essential part of this search. Find out how AI driven recommendations can greatly increase their likelihood of booking and the revenue of their booking.read more
At the Online Innovation Days, arranged by the Verband Internet Reisevertrieb e.V. (VIR), Entrepreneurs, decision-makers, scientists and visionaries met in Berlin to discuss the latest trends in the digital travel business. bd4travel presented “AI with a Spin” and a quiz…read more