by Helge Moser | Oct 15, 2020 | General
bd4travel unveils early autumn intent and demand trends as part of its #comebackstronger campaign to help travel companies on the road to recovery. Key Findings: The overall search traffic has dropped 27% between August and September. Nearly a quarter (22.6%) of...
by Helge Moser | Sep 11, 2020 | General
As we emerge from summer into a traditionally lower-travel period for leisure travellers, where many flight and travel restrictions are still in place, we look at the consumer intent and booking behaviour to understand how to engage with potential travellers. With...
by Helge Moser | Sep 11, 2020 | General
Why real-time visitor data is key to rebuilding travel Let’s face it, we are seeing substantial changes in consumer travel booking activity. Where we used to see Mondays and Tuesdays as key booking days, this is now spread across the week. Greece usurped Spain as the...
by Helge Moser | Jun 25, 2020 | General
PART 3: Personalised interaction: How to drive conversions with captivating promotions With the proliferation of products, consumers need help understanding product availability and relevance to their travel interests and expectations. We cannot expect travellers to...
by Helge Moser | Jun 25, 2020 | General
Part 2: How to redefine your product portfolio and be continuously relevant as demand changes and supply is restricted Availability and supply The Covid-19 lockdown has substantially impacted the availability of products which will for sometime cause a problem for...
by Helge Moser | Jun 25, 2020 | General
The impact of Covid-19 and the lockdown has changed the way we interact with consumers and their expectations in travel as the market reopens hesitantly. Now brands need to directly connect with their audience with the right understanding and empathy. We have seen...
NOWCast versus Forecast: #comebackstronger
Travolution Award for being the Best Technology Provider 2016
Covid-19 recovery: User behaviour data of prospective travellers (September 2020)
Digitisation is transforming the travel industry
Personalisation done the Goldilocks Way – How a Fairytale can Improve the Travel Buyer’s Journey