by Helge Moser | Jan 28, 2019 | Events, General
The Times They Are a-Changin’ … strengthened by new ownership and support from dnata, bd4travel heads into 2019 with an expansion of its AI-driven personalisation solutions. We will support your key retail business processes, from sourcing to steering as well as...
by Helge Moser | Jan 18, 2019 | General
Last night, bd4travel was awarded the “Innovation in Travel” award within the Travel Weekly Globe Travel Awards 2019. The “TWGlobes” are voted for by UK travel agents and therefore are one of the most sought-after “gongs” in the UK travel industry. They are...
by Andy Owen-Jones | Nov 27, 2018 | General
We are delighted to announce today that the majority of shares in bd4travel have been acquired by dnata travel. This marks the end of the first phase of the development of our company. When we started bd4travel at the end of 2012 we aimed to create a business that...
by Helge Moser | Nov 23, 2018 | General
We´re very happy to announce our new Travolution Award win: The “Best Technological Innovation” of 2018 award goes to bd4travel together with its customer Travel Republic! bd4travel and Travel Republic were also shortlisted in the categories “Best Use of Data” and...
by Helge Moser | Sep 26, 2018 | General
Retargeting – also known as remarketing – is a marketing technique used by 100% of marketers, according to AdRoll’s last State of Performance Marketing report. Yet innovation in the field has been slow, and frustrations with sloppy retargeting methods are prevalent...
by Helge Moser | Apr 23, 2018 | General
In the world of travel shoppers, personalisation is the key to the future. Many travellers are looking for a personalised travel experience as soon as they begin researching for their next trip. A recent Bitkom study showed that a large majority of all users welcomes...
Demystifying applied AI: How to get past the limitations of persona-based user profiling and capitalize on machine learning
Digital vibes, dozens of addicts and: a quiz that offers new insights
Updated: bd4travel speaks at the Smart Travel Data Summit 2016 (incl. Video)
The ‘average customer’ model is dead, long live personalization!
The end of the beginning….