Embrace precision retailing

Check out Andy Owen Jones presentation on precision marketing for post pandemic recovery held at “Travel Weekly’s Future of Travel Spring Forum 2021”

At the Travel Weekly Future of Travel event Andy Owen-Jones presents six areas firms should look at to prepare themselves for the future. Key element while facing the post-pandemic changes is to find options in an uncertain world. Artificial Intelligence aligned with more traditional business intelligence will strike the right balance between established business rules and adapting to the market.

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