by Helge Moser | Oct 15, 2020 | General
bd4travel unveils early autumn intent and demand trends as part of its #comebackstronger campaign to help travel companies on the road to recovery. Key Findings: The overall search traffic has dropped 27% between August and September. Nearly a quarter (22.6%) of...
by Angelika Beiderbeck | Oct 2, 2020 | Press Releases
bd4travel unveils summer intent and demand trends as part of its #comebackstronger campaign to help travel companies on the road to recovery Visitors to leading European travel portals down 19% August vs July 2020 Proportion of visitors with concrete travel plans...
by Helge Moser | Jun 25, 2020 | General
PART 3: Personalised interaction: How to drive conversions with captivating promotions With the proliferation of products, consumers need help understanding product availability and relevance to their travel interests and expectations. We cannot expect travellers to...
by Helge Moser | Jun 25, 2020 | General
Part 2: How to redefine your product portfolio and be continuously relevant as demand changes and supply is restricted Availability and supply The Covid-19 lockdown has substantially impacted the availability of products which will for sometime cause a problem for...
by Helge Moser | Jun 25, 2020 | General
The impact of Covid-19 and the lockdown has changed the way we interact with consumers and their expectations in travel as the market reopens hesitantly. Now brands need to directly connect with their audience with the right understanding and empathy. We have seen...