VIR Innovation Days 2021

How today’s products find their perfect customer.

The aim of the VIR, as the interest group of the German digital tourism industry, is to bring people with visions and ideas together with decision-makers in the digital travel industry. On the 2021 Online Innovation Days, our CCO Mario Bellinzona revealed how today’s products find their perfect customer (rather than the other way around!) – and how online users benefit from this smarter shopping experience. Lean back and watch the replay of his presentation.

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